On 27th June, 2011, Google announced a page rank update. Previously, the Panda alias Farmer algorithmic change sent waves of shock around the world as website owners saw their real ranking plummet drastically. In between these two separate events, there was a lot of speculation regarding the reasons why Google chose to dish out such treatment to websites all over the world. It was quite a rampage, in technical terms, this PR update. Apparently, poor content and poor websites that did little or nothing to improve user experience were penalized. A great upshot was that it became very clear that websites would need to incorporate far better content than what had previously been stacked. I call it a great upshot because as an netizens, I want a reasonably good user experience. I have to shell out for the computer and monthly Internet bills, every month end, you know.
And Google reminds me of a teacher I had at school. She’d scold severely one day and a couple of days on and like she’s the sweetest angel around. Wonder what’s going on.
And I think this is a toolbar PR update…not the real thing…is it? Or I dunno…perhaps. The algo was quite severe, you know. To wake up one day and realize that none of your pages carry the ranks they did only yesterday… and all. Take Ydeveloper. They are really well off because they gave us content that was pretty useful…and genuinely so, too.
Now I wouldn’t worry too much about the page rank update, would I? If I had already been taking care of my content and the value I delivered to my clients, I wouldn’t be affected in the first place…so I wouldn’t care. Those that didn’t would definitely care. And so they should.