Just imagine you are looking to buy a bag. You take out your smart phone and start Googling for it. You click on a link which seems to have the exact thing you were looking for, but unfortunately, the link doesn’t open. You will be irritated, won’t you? The same goes for your visitors when they can’t open your website through their smartphones or tablets. Imagine the scale of problem when you have thousands of visitors trying to access your website through mobile.
To woo the mobile users, responsive web design is the best option. By responsive web design, we mean that design which fits all screen sizes, irrespective of the operating system and platform. There are several benefits of using a responsive web design. Some of those benefits are:
Popularity of mobiles
In 2014, the usage of mobile is expected to be more than that of desktop. Even today, if you look around, you will find people increasingly using smartphones and tablets instead of desktops. And when you have responsive web design, all these users will be able to find and use your website the way you intended them to.
Better user experience
How a user feels on your website is very important. If half of the screen isn’t visible or too much space is lying vacant, the visitor won’t be impressed. You just have few seconds to make an impact, and responsive web designs are great in doing that.
Although the use of social networking websites have increased, the means of doing that has changed. Desktop has been replaced by smartphones and tablets. If you are expecting to implement a powerful social marketing strategy, you have to have a responsive web design. Otherwise don’t waste money on a marketing strategy that’s not going to yield returns anyway.
Search engines such as Google ranks responsive web designs highly, even more than the static mobile version of the website. When you use responsive web design, you aren’t creating duplicate sites – one for desktop and other for mobile. Also, your templates won’t have two URLs, and all these facts make indexing and recognition of the content for search engine bots easy and simple.
Do you wish to create responsive web designs? Contact Ydeveloper. We can create unique and attractive web designs that will definitely appeal to your target audience.