Yahoo! Store offers a huge selection of pre-designed templates to choose for. If you are looking for something unique, you can even have that through customization of the templates. To select the best template for your business, consider the following points:
First and foremost, you need to have a clear idea about what’s the purpose of your store. If you are selling books, you should be looking for library-type of theme. Also, if you are selling products such as apparel or appliances, your website will need rich images. So you need to select the template accordingly.
The layout of your website will decide the look and feel. Background color, fonts, placement of banners and images, and placement of content will impact the overall appearance of the store. So select the template that brings all these elements together seamlessly. If you can’t find the template that matches in color or fonts, you can always customize it to suit your requirements.
As I said earlier, the beauty of Yahoo! Store templates is that it allows you to customize each and every element to suit your business needs. However, to avoid extensive customization, look for the template that nearly matches your requirements and then make minor changes to it.
As you are a business organization, you need to be taken seriously by users. Select a reliable and professionally designed template that reflects the nature of your business and your business model. Make sure that the navigation and other features of the template are user-friendly.
Avoid popular templates
Your business is unique and you definitely want to differentiate yourself from your competitors. For this, your template shouldn’t be a common one. Check what kind of templates your competitors and peers are using but don’t ever copy them. If you do so, you will lose the edge, impacting your business prospects adversely.