Apple’s iPad 2 comes across as a device perfect for both online shopping and ecommerce development. Its form factor makes it easily adaptable for such use. Barring some negligible issues such as its lack of support for Flash, this is quite the perfect device for casual users. I, like many others, already love using the iPad 2 for online shopping.
The touch screen takes the tedium out of using a keyboard and a mouse for input devices. 3G + Wi-Fi connectivity ensures that you are able to speedily get into a webstore, make a purchase, and quickly get out of the store. Many developers and webstore owners are now doing their best to make special editions of their webstores for iPad – looking to the gigantic install base of 60+ million iPads by the end of 2011.
The iPad’s touchscreen interface is very user friendly. It is a computer, which does almost everything a user could want it for, without the complexity of a computer. It is ideal for people who travel frequently. It is ultraportable, which also means that you could take it to places you wouldn’t or couldn’t possibly take your laptop. For a handy internet and communications device, there aren’t many other devices that compare with the iPad, which also makes it ideal for custom ecommerce sites.
iPad-compatible webstores will go far in developing your business not only because of the steadily increasing install base but also because the iPad lends itself so well to shopping online.
Maintain a regularly updated blog with articles created specifically for your customers and target audience. Video content will be an added feather in your blog’s cap. As your e-business gets going, include more interactive social media features on your site. Nurture an ongoing relationship with your audience and help develop a community or a forum around topics most relevant to your e-business. Such activities are very beneficial to custom ecommerce; on iPad 2, they become more interesting and easier.
With the growing install base of iPads, you can use it as a platform for apps as well as whitepapers, ebooks, PDF documents, and the like to spread the word on your business. Make the most of the iPad install base by making iPad compatible webstores or websites.
iPad apps are also a novel platform for conceiving original applications that advertise your products and/or services without even appearing to do so. Mix pleasure with business in the development of business apps for the iPad.
Your marketing effort for your custom ecommerce site can pay off big time – consumption of information was never so well packaged nor so well delivered as with Apple’s iPad 2.
The moral of the story: ask your developer for an iPad-compatible webstore today.
Steve Jobs: In Memoriam
Steve Jobs, a man of extraordinary vision and the guiding star that led us to an unprecedented and unrivalled brand of top-end products, has departed – leaving behind a void that’s too large to fill. His vision and capability to innovate were the factors that ensured the successful creation and marketing of a slew of the finest consumer electronics and computer hardware/software products in the world.
It is his commitment to fine taste and top quality in building those products for which his genius will always be remembered and celebrated. Mr. Jobs handsomely bridged the divide between the consumer and high-end technology.
His passing has left millions mourning all over the world, but his memories will serve to inspire and educate our present and future generations, for a very long time to come.