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Latest Blog Post

Scoring with Social Media
Take any social media platform, at random, and make it a point never to promote there. If it were only because social media platforms are not meant for your promotional effort, it would still make a very strong ...
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Pinterest’s status as the latest-big-thing among social media platforms is not exactly under siege. It has had a major impact by simply taking up image sharing for its USP. It’s also growing well, having ov ...
How to Combine Social Media and Email Marketing for Best Results
As marketing tools go, both social media platforms and email marketing messages have their own merits. Many comparisons are being drawn online between social media and traditional forms of marketing and promoti ...
Strategic Internet Marketing for Small Business
Small business = limited budget (most likely). Internet marketing = the cheapest resource for strategic marketing. Small investment + good return = good online business How to go about it: a) Create quality con ...
Social Media and the Redundancy of Excessive Advertising – II
Advertisers today have to be – and to an extent are – an extremely creative lot. Without creativity, the ads won’t be good enough to capture even momentary attention. Not only will they have to dump all b ...